Digitalisation is reaching further and further. Do you see opportunities there? Then, as a marketing specialist, you can provide companies with great added value.
Big data, social media and digitalisation: the marketing profession is more dynamic than ever before. You need to constantly keep on top of online developments and innovations. As a marketing professional, you embrace new technologies and ways of communication; in fact, you love them.
You see opportunities everywhere. You translate these opportunities into marketing strategies, campaigns, and sales promotions. Marketing is also about planning, co-ordinating and connecting. Creating policy, advising, product management, relationship management – and all of these in a field that is constantly changing.